Select Page
In Blog
July 8, 2021

How to become a product supplier on Shopify

I’ve spent a lot of time talking about the benefits of becoming a supplier in other articles, focusing specifically on the ways it can boost your revenues and expose your products to new audiences without costing you extra when it comes to marketing.

The question is, how do you actually become a supplier? Keep reading as I take you through several ways you can go about finding a retailer to partner up with, and explain how CrossMystore can make your life easier. 

Approach a potential partner company 

Search for a large retail company that might be interested in receiving your products to sell, and get in contact to find out more about the process of supplying products to them.

Many large businesses will have a dedicated section on their website for suppliers to register with them. This will also contain all the relevant contract details and conditions set by the company that suppliers have to abide by, so make sure you give it a good read. 

When approaching a potential supplier it’s important to only bid for work that your company can afford. While the idea of working with a major international retailer might be appealing, you need to make sure that your company has the funds, technical expertise, and facilities to complete an order.

Make sure you are aware of the size of the orders you will be undertaking and are able to abide by the conditions they will set.

To try and weed out unreliable suppliers, many businesses will request financial information such as a credit report from you to assess the size and strength of your business or have you create sample products to demonstrate your technical ability. 

Wait for a request for a quote or a RFP

Once you’ve contacted a retailer, you need to wait for them to get back to you with a request for a quote. How you respond to it is critical, since it can mean the difference between a successful deal being made, or a deal falling through.

You should go over it thoroughly to ensure that you fully understand what the company is asking for, especially looking out for these details: 

  • A detailed description of the product they’re requesting 
  • The required quantity of the product
  • The level of quality required and the quality control checks they expect
  • A detailed description of the type of packaging they want, as well as any specific labels 
  • Delivery information including method of transport, transit requirements, customs responsibilities such as export dues, delivery times and dates, and delivery frequency 
  • Price and, if an international company, the currency of payment  
  • The length of time that the quote is good for 
  • Contract details such as terms of payment, sale, and delivery

A quote is seen as legally binding once sent to the retailer and accepted, so make sure everything is checked over and verified. 

Alternatively, a company might send you an RFP, or Request For Proposal, for you to respond to in order to assess your viability as a potential supplier.

This is a detailed document explaining the requirements of the product and supplier that they are looking for and is usually sent out to multiple businesses for them to compare their options.

They can be quite a time consuming to respond to, so here are a few tips for making the process as easy as possible:

  • Read it through carefully and make sure you fully understand the brief and the requirements
  • Review the requirements and make sure you can meet the stated specifications on time and in a cost-effective manner
  • Make a note of anything that is unclear, and ask relevant questions to the retailer – most will set out a specific time frame in the document in which you can ask questions 
  • Set out a schedule to prepare a response to the RFP and assign employees with relevant expertise to draft a response, making sure to follow the same structure and headings as the original document 
  • Finalize the draft, presentation, and supporting documents. Usually the company will ask for certain documents to be submitted alongside the presentation such as financial information, quality control processes, employee qualifications, and references.  

Make your company visible

No matter how many retailers you get in contact with or RFPs you reply to, there’s still no guarantee that you’ll get positive responses and new contracts.

The best way to increase your chances of landing a partnership is by making yourself visible within the industry, since a well-known supplier will always be chosen over a new name in the business.

For example, attending trade shows and industry events is a great way for smaller companies to get themselves seen and show off their capabilities to potential partners.

Other options include growing your online presence within industry circles, or finding government agencies that specialize in facilitating connections between companies looking to import and export.  

Use CrossMystore to save time and money 

These three options are definitely viable for any business looking to partner up and supply their products. However, they all take a lot of time and financial investment, with no guarantee of success.

It can be difficult for a business of any size to see real, regular success implementing these strategies. Thankfully, with CrossMystore, there is a better way. 

Our platform allows you to easily find your future retailers and supply them with your products for them to sell on your behalf, letting you drive your profits while saving money on marketing costs and customer acquisition. 

How to cross-store sell with CrossMystore

The way it works is simple: you sign up to our platform in just a couple of minutes and upload the products you want to supply to your partners to our directory.

Interested retailers will browse your items and request to partner up, and with just a couple of clicks, they’ll import your products into their storefront and start selling them for you.

You keep control of your own stock and manage delivery and storage to make sure your items are presented exactly how you want them, and our software does the hard work of automating inventory and fulfillment details to make life easy for you when it comes to dispatching orders.

There are also no minimum order sizes or messy contracts; partnerships through our software are completely transparent and you can decide to end them at any time with no hidden fees or catches. 

With the CrossMystore platform, you get to take advantage of the paid media and existing audience of your retailer partner since they will be doing all of the marketing for you.

They’ll pay for the advertising costs for presenting your items in their storefront and, since they’ll already have an existing group of loyal customers who regularly visit their site, your products will immediately be put into view of new potential buyers and you’ll see instant growth in profits.

Best of all, your retailer partner will share customer information and insights with you whenever an order is placed, meaning you’ll gain access to a wealth of new customers you can integrate into your other marketing techniques for free. It’s the perfect way to increase your sales and reduce your customer acquisition costs. 

If you want to start supplying your products to new partners, sign up to CrossMystore today and begin growing your business in a matter of minutes. You won’t regret it!

Te podría interesar

The 3 best cross-store selling practices

The 3 best cross-store selling practices

Cross-store selling, as I’ve said before, is an incredibly powerful co-marketing tool that can help you drive sales, increase brand awareness, and cut down on marketing and customer acquisition costs. However, there are a few techniques that you can implement that can...

How to get sales on Shopify and grow your e-commerce business

How to get sales on Shopify and grow your e-commerce business

When it comes to running an e-commerce business, the most important task by far is to expose your brand to make sales. Without this, you’ll make no money and your company will never get off the ground!  To make sales, there are a few strategies that stand out from the...

Signs of good suppliers to work with according to Shopify

Signs of good suppliers to work with according to Shopify

I’ve spoken before about the benefits that teaming up with a supplier can have for your business, from helping you cover a much wider range of niches in your online store, to attracting your customers to spend more on every purchase.  However, finding a good...