If you want to add new products to the collections in your online store, you have to spend loads of time and money to make them yourself, right? Wrong!
Online retailers are witnessing a revolution in what they sell to their customers and how they manage their stock, opening up a world of possibilities for development. Nowadays, you can drive sales while cutting down on manufacturing and storage costs, saving you time and money and keeping your customers happy.
How, you ask? Keep reading as I explain how you don’t need stock for your Shopify store to succeed.
In the past, if you wanted to set up a retail store, you had to be responsible for all your stock. Whether you were making it yourself or buying it off a third party, it was up to you to deal with manufacturing, storage and shipping costs, and all the lengthy paperwork associated with this.
Let´s talk about dropshipping and wholesaling
Thankfully, in recent years, new approaches to online retailing have appeared, with strategies like wholesaling and dropshipping becoming popular. I’ve talked about the differences between these techniques in another article but, essentially, wholesaling involves outsourcing the manufacturing process to a partner, and dropshipping involves you selling products from a third party which then stores and sends them out for you.
With these, there has been less pressure to manufacture and take control of stock yourself, letting businesses save on development, storage and shipping costs.
With these tools, businesses have been able to add new products to their collections with ease, offering a more complete shopping experience to their customers by providing a much wider range of available items, driving up their Average Order Value (AOV).
However, despite these benefits, dropshipping and wholesaling are hardly perfect. Contracts for both are complicated and full of hidden catches and fees, often forcing you to buy in bulk up front and making it far more expensive and harder to turn a profit.
There’s no guarantee that you’ll be able to sell all of the products you’ve had to buy, especially considering how many other businesses online compete for dropshipping contracts with the same businesses.
If you do manage to successfully sell, you open yourself up to complaints and bad reviews as well; you’ll have no say over manufacturing quality control or shipping times and, since you’re the only point of contact for the customer, damaged or late items will only cause problems for you.
As you can see, dropshipping and wholesaling are great options if you can invest upfront and don’t want to have to pay for storage or shipping, but they do come with their fair share of problems. However, thanks to CrossMyStore, there’s now a better way.
Cross-store selling with CrossMystore
Let me introduce you to Cross-Store Selling, an innovative new sales strategy that takes all the benefits of dropshipping and wholesaling, but cuts out the drawbacks to make life as easy as possible for Shopify retailers.
As the name suggests, it involves cross-selling between stores on Shopify, letting you browse for products you want to add to your collections and implement them with just a couple of clicks without taking on responsibility for manufacture, storage or shipping costs.
The CrossMystore platform makes it easy for you to find the items you want to integrate into your store: just browse our directory, request to partner up with the brands you like, and import their items with just a couple of clicks.
With that, their items will appear in your store and you can benefit from a more comprehensive catalogue of products to drive your AOV, letting your partner deal with all the storage and shipping costs.
Easy to use and available for any brand on Shpify!
When a customer makes a purchase, our platform will automatically transmit the order information to your partner for them to send out their products. You’ll save the hassle and won’t pay a thing for shipping and storage, so every sale of your partner’s products is pure profit for you.
Aside from these benefits, Cross-Store Selling also removes the drawbacks of wholesaling and dropshipping. You don’t have to buy your partner’s products and they stay responsible for storing them, so you don’t have to worry about hidden fees.
However, unlike with dropshipping, there’s no need to be concerned about damaged items and bad reviews – customers will know which items in your store belong to your partner and, since they’ll want to impress, they’ll take the time and care to make sure the items they send out are top-quality.
Also, if you still don’t like the way they deal with shipping, you can end your partnership immediately – there are no commitments or hidden terms of termination, giving you complete freedom. It’s the best way to drive your profits, risk-free, while giving you peace of mind.
As you can see, Cross-Store Selling is the future of online retail. You can cut costs, find new products, and drive sales right now, so don’t hang around. At CrossMystore, we’re here to help, so sign up today and watch your profits grow!